When Zuffa purchased the UFC in 2000, MMA was a sport on the brink of extinction. In the United States, it was impossible to even purchase a UFC PPV unless you owned a dish. In Japan, Pride Fighting Championship was just becoming a popular entity with the famous 2000 Grand Prix taking place and the memorable 90-Minute legendary fight between Kazushi Sakuraba and Royce Gracie. Over the next few years, Pride continued to gain poplarity and the UFC struggled to attraction a mainstream audience.
In 2005, the sport completely changed. The debut of The Ultimate Fighter Reality Series brought in a legion of casual fans, and gave the UFC mainstream access through the cable station SpikeTV. It was a great time for fans of the sport. Over the next 18-Months, the landscape of the MMA scene has changed internationally. The two major companies are now going in completely opposite directions. The Ultimate Fighting Championship is pulling in 500,000+ PPV buys and is trying to break into the international markets in countries like Brazil & United Kingdom. Pride FC's future is in doubt after being removed from free TV in Japan. At the same time, we are starting to see a SPLINTERING OF THE SPORT like has never been seen before. These new organizations are typically being created by non-MMA people who have a lot of money and see an opportunity to cash in on a now popular entity. Here is the list of the bigger MMA organizations that have attempted to break into the sport recently:
- Bodog Fight: Started by Calvin Arye, the billionaire who earned his riches through an online gambling site. It has been reported that Bodog Fight has signed Fedor Emelianenko, the #1 Heavyweight in MMA.
- International Fight League: The first MMA "Team Fight League" featured on FSN.
- World Fighting Alliance: PPV oriented company, featuring Quinton Jackson, Matt Lindland, Heath Herring, and Ryoto Machida. Rectently postponed the December 9th PPV event.
- Strikeforce: California based MMA promotion featuring Paul Buentello, Frank Shamrock, Cung Le, & Josh Thomson.
- Showtime TV: Coming in February 2007, fans will now have 4 to 6 fight cards a year on this station.
A the end of the day, I find myself rooting for these new organizations to fail. I want to unify the sport. Not splinter it like a cheap boxing knockoff. It is for this reason that I find myself rooting for the Fertitta Brothers and the UFC. I hope they dominate the majority of the competition. I hope these want-a-be MMA organizations lose their money and stop splintering the sport I love. I want to be able to say that we have one World Champion for each weight class. That shouldn't be too much to ask for as a fan of Mixed Martial Arts.
6 comments:
Well written, I agree on many of those points especially about the WFA who have really damaged some potentially great fights in the UFC. I just hope you are correct that UFC were actively perusing Jackson and others because sometimes it feels like they don't go the extra mile to lock these guys down when they get the chance.
I understand that some of these orgs might be fly-by-night and won't make it in the next couple of years, but I think the more orgs out there.. and the more money that is going around (UFC isn't going to do it) the more athletes will see MMA as a career which will bring more fighters to it. The more the merrier in my book. Monopolies are never good. With time will come the big match-ups.. why worry about a handfull of fighters now when the future holds so much more. Wrestlers in college might see MMA as good transition or professional boxers might make the move to the sport.
I think the IFL and the Showtime deal are going to be the next big players. The team concept tho different will involve many cities and create a team pride and city pride much like soccer fans in Europe and the rest of the world have. The Showtime deal will bring the $$ for the fighters involved in the sport which is sorely lacking currently. UFC is going to have to start upping the ante. They are currently expanding globally and purported to have a UFC in England and Mexico in the next couple of years. I think these 3 orgs are in it for the long term and all have something to offfer and will be giving back to the fans everything we have been waiting for all these year.
The smaller shows or fly-by-nights will be good to give amateurs some needed experience and exposure under their belts for when the finally make it up to these bigger shows.
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